Insight 2009 Plenary: Supporter Journey
By Michelle De Souza, Age Concern/Help the Aged
Can you hold seemingly incompatible data sets of those who have given you a donation, purchased a financial product or benefited from a charitable service in the database and successfully identify synergies and capitalise on them? Having demonstrated over the last 4 years that it is possible, this session discusses how the newly merged charity, Age Concern and Help the Aged, will take this strategy forward.
0 Responses
Stay in touch with the conversation, subscribe to the RSS feed for comments on this post.
You must be logged in to post a comment.