All posts by Katie Straker

Great opportunity for a Senior Insight Analyst at Age UK

Senior Insight AnalystAge-UK120x60 (2)

Contract: Permanent

Salary: £39,000 – £45,000

Location: London

Closing Date: 1st March 2019


Job Purpose:

Age UK’s vision is a world where everyone can love later life. We know some people can face illness, loneliness or poverty as they grow older. Whatever the situation, Age UK provides support and vital services to help make later life the best it can be. We’re passionately committed to helping as many people as possible love later life.

The role is responsible for leading and developing analytical insight to serve the needs of the organisation, in particular that of the AgeCo’s financial product portfolio.  By scoping evolving marketing requirements and performing fit-for-purpose and reliable analysis, you will deliver actionable insights resulting in better customer engagement, acquisition, retention and income generation.

Main Responsibilities:

  • Research and interpret needs of internal clients, translating into deliverable analysis projects
  • Use of appropriate software, to robustly explore and perform data manipulation and statistical analysis
  • Validate, interpret and present results in a way to help the business achieve its strategies
  • Identify potential new audiences using modelling techniques such as CHAID and logistic regression
  • To be responsible for the analytics pertaining to customer acquisition, cross / up sell and retention
  • Manage external relationship and explore data opportunities with Age UK’s digital web activity agency


  • Extensive experience of using statistical software, in particular SPSS to manipulate large databases
  • Experience of working within a direct marketing environment within a commercial/financial services industry
  • Experience of managing relationships with internal clients to tight deadlines
  • Experience in campaign analysis, profiling, segmentation and modelling
  • Proficient in application of statistical analysis and data modelling
  • Strong numerate/statistical background

 Skills & Knowledge:

  • SPSS or equivalent
  • MS Office applications
  • FastStats (desirable)
  • Tableau (desirable)
  • T-SQL (desirable)
  • Google Analytics (desirable)

 For more information and how to apply, CLICK HERE


Entries for the Insight in Fundraising Awards 2019 OPEN NOW!

Insight in Fundraising logo_WEBThe 2019 Insight in Fundraising Awards take place this year on June 12th in Central London, and you can now enter! Take a look at all the categories and get nominating projects or initiatives which have been heralded as a great success or that you and your team are particularly proud of. You may have received very positive feedback from others in the organisation or felt proud of the way that you have tackled a particular issue.  You can enter more than one category and it’s absolutely free!

Entries close on 22nd March, so what are you waiting for?

Enter now HERE!

Exciting opportunity for a Senior Data Analyst

logo-largeSenior Data Analyst

Contract: Permanent

Salary: £35,000 (depending on experience)

Location: Rugby, Warwickshire

Closing date: 18th February 2019

Interview dates: w/c 18th February 2019

We’re looking for an experienced data analyst to join us as a senior member of the Fundraising Insight Team. You will be joining us at a very exciting time, as we launch our new brand this April and embark on ambitious plans for fundraising growth. You will lead on the production of campaign data selections, income and campaign reporting and detailed analysis work.

Working closely with and mentoring the Data Analyst in the team you will work with fundraising colleagues to ensure that all data selections for marketing campaigns are timely and accurate and include a focus on testing, learning and the generation of actionable insight.

You will maintain and develop a suite of automated income, campaign and KPI dashboards / reports, ensuring that marketing colleagues have access to reliable management information as and when they need it. This will involve maintaining a complex SQL-based data warehouse.

You will work closely with the Insight Manager to drive forward our reporting, analysis and forecasting capabilities, so that we can accurately assess the performance of our marketing campaigns and enable future funding decisions to be data-driven and informed by a robust evidence base. Using data skills in SQL, data analysis packages such as SPSS and statistical techniques such as CHAID and logistic regression, you will lead on a range of projects that will provide valuable and actionable Insight for colleagues across the Marketing Directorate.

About you

You’ll bring a wealth of data analysis skills with you and will have a thirst for gaining knowledge and learning new skills. You’ll have the ability to build strong relationships with stakeholders at all levels and be skilled at communicating complex information to colleagues in non-technical roles. You’ll be a champion for change and development, always looking for ways we can improve, and you’ll be confident in questioning and challenging perceptions.

For more information and how to apply CLICK HERE

Stop Press! Excellent contract role at Action on Hearing Loss starting asap…

AOHL LogoInterim Database Marketing Executive

Contract: 2-3 Month Contract

Salary: £30,000 pro-rata

Location: London N1

Starting Date: Immediate start 

We are looking for an experienced data specialist to support our fundraising and communication activities through targeted data selections and segmentation. This is an interim position of between two and three months. We are approaching a busy time in the team and will need some support between permanent staff. We are looking for someone to start immediately.

Ideally, you would have a mix of excellent attention to detail, an understanding of data selection, segmentation and marketing principles and practice, an understanding fundraising compliance, data protection and best practice. As well as excellent communication skills and experience of CRM systems (i.e. RE) and selection tools (FastStats or SQL).

If you are interested, please get in touch with Anthony Rumble, Head of Supporter Experience at Action on Hearing Loss, email:, phone: 020 3227 6013 

Brilliant opportunity at Action on Hearing Loss for a Database Manager

Database ManagerAOHL Logo

Contract: Permanent

Salary: £37,000 – £44,000

Location: London

Closing Date: 11th February 2019

We are looking for an experienced data specialist to lead our Database team. The post holder will manage a high performing team to deliver data services, including data selections, reporting, insight and analysis, to internal clients across a range of fundraising departments.

It’s an exciting time for Action on Hearing Loss, we have recently launched a new organisational strategy, Transforming Lives, and in support of this have developed new Engagement and CRM strategies. This is a key role within the organisation, and we’re looking for someone who can help us to continue the work already started in improving our data quality, streamlining processes and brining further data sets into the database. We are also looking for someone who can produce a step change in the charity’s ability to analyse supporter data and who will drive development of insight into customer behaviour and fundraising performance.

The role offers a great opportunity to make the most of your technical and people skills, to work with colleagues across a range of professional disciplines in a supportive environment and at the same time make a real difference to the lives of people who are deaf, with hearing loss, and with tinnitus.

The successful applicant needs a mix of exceptional attention to detail, an eye for efficiency, a passion for problem solving, the tenacity and communication skills to facilitate change and the ability to see the broader impact of developments. Previous experience in the charity sector is important due to the importance of understanding of sector compliance; experience of specific tools is not essential but would be beneficial; talent, the right mix of skills, an enquiring mind, and passion for social change are a must.

This role offers a rare opportunity to support the ongoing development of a hardworking, high performing, operational department, which supports and underpins the Charity’s Fundraising and Marketing Functions. Working as part of a highly motivated and high quality organisation in a supportive work environment committed to development.

For further information and how to apply, CLICK HERE

Full conference programme here!


With only a couple of days to go before the IoF Insight in Fundraising Conference 2018 there is limited time left to make sure you’re there! We have a few tickets remaining and bookings close on Friday 9th November at 5pm – so what are you waiting for, get booking now!

With amazing speakers from charities such as Clic Sargent, BHF, Centrepoint, Parkinson’s, Macmillan Cancer Support and many more, plus top plenary speakers and a fantastic training stream, this is one not to miss!

You can also now download the complete programme for all the information about the day – we look forward to seeing you there!

New opportunity for a Database Manager at Bloodwise…

Database ManagerBloodwise - Logo with strapline - Black CMYK

Contract: Permanent

Salary: £34,500 – £37,000 

Location: Holborn, London

Closing Date: 19th November 2018

We are looking for an agile and enthusiastic data specialist to join the fight against blood cancer. If this sounds like you, read on!

As part of the Technical Infrastructure and Data Team the Database Manager will provide the experience and expertise to shape the way Bloodwise uses data to enrich quality, reporting and communications. As manager you will train and support the team and provide the framework and strategic vision to ensure new data structures, processes and infrastructure support the organisational priorities.

Interviews will be held on week commencing Monday 26 November.

For the full job description and how to apply, CLICK HERE

Great opportunity for a Database Solutions Analyst at Bloodwise

Database Solutions AnalystBloodwise - Logo with strapline - Black CMYK

Contract: Permanent

Salary: £26,500 – £31,500 dep on exp.

Location: Holborn, London

Closing Date: 3rd December 2018

We are looking for a systems specialist who is adept at considering challenges and coming up with innovative solutions to join the fight against blood cancer.

As part of the Technical Infrastructure and Data Team, the Database Solutions Analyst will take responsibility for the maintenance and development of the database infrastructure. Working closely with the Database Manager this role will develop organisational skills and data workflows that support all areas of the Organisation. You will manage the integration of external systems with the database, develop user guides and documentation, and champion best practice throughout the organisation.

For the full job description and how to apply, CLICK HERE

Bloodwise are looking for a Data & Selections Officer…

Data & Selections OfficerBloodwise - Logo with strapline - Black CMYK

Contract: Permanent

Salary: £26,500 – £31,500

Location: Holborn, London

Closing Date: 26th November 2018

We are looking for a great communicator with excellent organisational and SQL skills who is passionate about data to join the fight against blood cancer.

As part of the Technical Infrastructure and Data Team, the Data and Selections Officer will work with users across Bloodwise to maximise our use of data. You will design and manage the communications selections and data cleansing processes, train users and provide reporting while developing your own skills and understanding of working with data in a charity environment.

For the full job description and how to apply CLICK HERE

Announcing our fantastic plenary speakers for the Insight in Fundraising Conference 2018!

IoF18-conference-graphic-500We have a couple of absolutely brilliant plenary sessions lined up to inspire and provoke thought at this year’s conference;

Will Goodhand of System1 Research will share a current view of advertising and how the charity sector is participating. Drawing on the System1 Ad Ratings (S1AR) database containing the performance of all UK (and US) ads immediately they are aired, he discusses how our sector compares to others, snapshots key charity activity, and highlights the star performers and what we can learn from them. In a broader view looking at 5-star ads from across other business sectors, he asks what learnings can be applied for charity advertising? Will draws on personal experience working across charity, FMCG and Tech, with the aim – like all good ads – of stirring emotion and positive action.

We also have Martin Bysh – President & CTO at Maru/Userv. Martin’s session: ‘Donor pain points & how to improve your conversion rates’ will talk through how Fundraisers often have pre-concieved ideas about what donors want from Online Fundraising messaging and branding. When surveyed, 1000 donors were asked about their experiences and expectations of online fundraising, concentrating particularly on issues of transparency, communication, consistency of experience and data usage. Martin will walk you through this data and some of the conclusions and action points that were derived from it.

There are still a few tickets available, so hurry, make sure you get yours today!