IOF INSIGHT SIG » database http://insightsig.org A community dedicated to providing resources and training for analysts, database marketers, researchers and online fundraisers to improve the opportunities for insight to make a difference in the charity sector. Fri, 30 Jul 2010 12:12:58 +0000 http://wordpress.org/?v=2.8.2 en hourly 1 Evolution of the Supporter Journey at Age Concern and Help the Aged http://insightsig.org/2009/11/evolution-of-the-supporter-journey-at-age-concern-and-help-the-aged/ http://insightsig.org/2009/11/evolution-of-the-supporter-journey-at-age-concern-and-help-the-aged/#comments Tue, 17 Nov 2009 12:00:41 +0000 Janet http://insightsig.org/?p=280

Insight 2009 Plenary: Supporter Journey

By Michelle De Souza, Age Concern/Help the Aged

Can you hold seemingly incompatible data sets of those who have given you a donation, purchased a financial product or benefited from a charitable service in the database and successfully identify synergies and capitalise on them? Having demonstrated over the last 4 years that [...]]]> http://insightsig.org/2009/11/evolution-of-the-supporter-journey-at-age-concern-and-help-the-aged/feed/ 0 Tuning the Engine: Pass your Data MOT http://insightsig.org/2009/11/tuning-the-engine-pass-your-data-mot/ http://insightsig.org/2009/11/tuning-the-engine-pass-your-data-mot/#comments Fri, 06 Nov 2009 20:38:26 +0000 Janet http://insightsig.org/?p=217

Data Management Best Practice Presentation at Insight 2009

By Dawn Varley

Your database should be the fundraising engine of your organisation, and your analysis the mapping that points the way forward. But your database is only as good as the data on it, and the data on it is only as good as you make it.  Dawn [...]]]> http://insightsig.org/2009/11/tuning-the-engine-pass-your-data-mot/feed/ 0