IOF INSIGHT SIG » insight

Goodbye Excel Spreadsheets!

Janet — Mon, 16 Nov 2009 18:48:18 +0000

Insight 2009 presentation on new data visualisation techniques

By Huw Davis, The Huw Davis Partnership

In this session, Huw explores best practice in visualising data, including how the value of a supporter’s social network can be viewed. Dashboarding applications are recommended for performance reporting whilst segmentation is brought to life through creative treatment.

Harnessing the Power of a Volatile Media World

Janet — Mon, 16 Nov 2009 18:11:17 +0000

Presentation at Insight 2009 Conference

By Huw Davis, The Huw DavisPartnership

Understanding the effect of multi channel media on donations and donor engagement is critical in today’s marketing world. How you do this will be explained within this talk. Bringing it to life with specific examples of cost saving strategies that use both on and offline media.

Online Giving Habits and Demographics

Janet — Fri, 06 Nov 2009 20:50:19 +0000

Just Giving Online Supporter Insight presentation Nov 2009

By Jonathan Waddingham, Just Giving

Using real-life examples, you’ll learn how joining up the data from your web analytics and database can give you actionable insight to help your fundraising. You’ll also hear about the latest research JustGiving has undertaken into the types of people who raise money online [...]

Inisght 2009 Opening Plenary

Janet — Fri, 06 Nov 2009 19:46:54 +0000

Introduction Presentation

By Nigel Magson, SIG Chair and Steven Dodds, Vice-Chair

Nigel and Steven’s opening address at the Insight 2009 Conference 5th November: From under the Bonnet to The Driver’s Seat. Nigel reminds us of the impact of the recession on the industry, key events in the last 2 years and how supporters have been changing in [...]

Insight Annual Conference – 5th November

Nigel — Fri, 18 Sep 2009 15:04:25 +0000

The IOF INSIGHT Special Interest Group will be holding its annual conference at Amnesty International on 5th November. The conference should appeal to those involved in generating customer insight, “the mechanics”, and those involved in interpreting and using the information “the drivers”. Two separate streams will allow delegates to choose from sessions on the subject [...]