IOF INSIGHT SIG » segmentation http://insightsig.org A community dedicated to providing resources and training for analysts, database marketers, researchers and online fundraisers to improve the opportunities for insight to make a difference in the charity sector. Sun, 29 Jan 2012 21:47:28 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Goodbye Excel Spreadsheets! http://insightsig.org/2009/11/goodbye-excel-spreadsheets/ http://insightsig.org/2009/11/goodbye-excel-spreadsheets/#comments Mon, 16 Nov 2009 18:48:18 +0000 Janet http://insightsig.org/?p=267 Huw's Plenary Session

Insight 2009 presentation on new data visualisation techniques

By Huw Davis, The Huw Davis Partnership

In this session, Huw explores best practice in visualising data, including how the value of a supporter’s social network can be viewed.  Dashboarding applications are recommended for performance reporting whilst segmentation is brought to life through creative treatment.

]]> http://insightsig.org/2009/11/goodbye-excel-spreadsheets/feed/ 0 Harnessing the Power of a Volatile Media World http://insightsig.org/2009/11/harnessing-the-power-of-a-volatile-media-world/ http://insightsig.org/2009/11/harnessing-the-power-of-a-volatile-media-world/#comments Mon, 16 Nov 2009 18:11:17 +0000 Janet http://insightsig.org/?p=262 Huw's presentation

Presentation at Insight 2009 Conference

By Huw Davis, The Huw DavisPartnership

Understanding the effect of multi channel media on donations and donor engagement is critical in today’s marketing world. How you do this will be explained within this talk. Bringing it to life with specific examples of cost saving strategies that use both on and offline media.

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