Domain’s Donor Performance Index explained
Using Domain’s DPI strategically at Open Doors charity
Analysing and reviewing individual fundraising projects or campaigns is invaluable. That is the critical start point in building knowledge about how to go about achieving the objectives of the organisation. But, what is the cumulative effect? What happens to your donors over time and [...]
Amnesty case study at Insight 2009
By Ben Smith, Amnesty International and Jon Kelly. Wood for Trees
How many charity fundraisers can tell you how many active supporters they have, how many supporters have lapsed in the last year or how many new supporters they have gained in the last month? Surprisingly few.
These crucial numbers are often [...]
Impact of recession on Donors study findings Nov 09
By Steven Dodds, DMS
The Search for Green Shoots: Tracking the recession’s impact on donors
As the banking crisis and recession hit at the end of 2008, there was much concern and debate about its impact on fundraising and charitable income. Since this time DMS has been tracking how donors [...]