IOF INSIGHT SIG » supporter insight http://insightsig.org A community dedicated to providing resources and training for analysts, database marketers, researchers and online fundraisers to improve the opportunities for insight to make a difference in the charity sector. Fri, 30 Jul 2010 12:12:58 +0000 http://wordpress.org/?v=2.8.2 en hourly 1 Case Study: Understanding donor performance to drive fundraising strategy http://insightsig.org/2009/11/case-study-understanding-donor-performance-to-drive-fundraising-strategy/ http://insightsig.org/2009/11/case-study-understanding-donor-performance-to-drive-fundraising-strategy/#comments Wed, 18 Nov 2009 11:04:47 +0000 Janet http://insightsig.org/?p=292

Domain’s Donor Performance Index explained

Using Domain’s DPI strategically at Open Doors charity

Analysing and reviewing individual fundraising projects or campaigns is invaluable. That is the critical start point in building knowledge about how to go about achieving the objectives of the organisation. But, what is the cumulative effect? What happens to your donors over time and [...]]]> http://insightsig.org/2009/11/case-study-understanding-donor-performance-to-drive-fundraising-strategy/feed/ 0 Case study: Amnesty Supporter Monitor http://insightsig.org/2009/11/case-study-amnesty-supporter-monitor/ http://insightsig.org/2009/11/case-study-amnesty-supporter-monitor/#comments Tue, 17 Nov 2009 11:46:41 +0000 Janet http://insightsig.org/?p=275

Amnesty case study at Insight 2009

By Ben Smith, Amnesty International and Jon Kelly. Wood for Trees

How many charity fundraisers can tell you how many active supporters they have, how many supporters have lapsed in the last year or how many new supporters they have gained in the last month? Surprisingly few.

These crucial numbers are often [...]]]> http://insightsig.org/2009/11/case-study-amnesty-supporter-monitor/feed/ 0 The Search for Green Shoots: Tracking the Recession’s Impact on Donors http://insightsig.org/2009/11/the-search-for-green-shoots-tracking-the-recessions-impact-on-donors/ http://insightsig.org/2009/11/the-search-for-green-shoots-tracking-the-recessions-impact-on-donors/#comments Fri, 06 Nov 2009 20:58:20 +0000 Janet http://insightsig.org/?p=231

Impact of recession on Donors study findings Nov 09

By Steven Dodds, DMS

The Search for Green Shoots: Tracking the recession’s impact on donors

As the banking crisis and recession hit at the end of 2008, there was much concern and debate about its impact on fundraising and charitable income.  Since this time DMS has been tracking how donors [...]]]> http://insightsig.org/2009/11/the-search-for-green-shoots-tracking-the-recessions-impact-on-donors/feed/ 0