The wait is over, Shortlist for the Insight in Fundraising Awards 2016 is Announced!

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The tension has been mounting, but we now have great pleasure in announcing the Shortlist for the 2016 Insight in Fundraising Awards!

 

MOST POWERFUL INSIGHT FROM TRADITIONAL METHODS

Alzheimer’s Research UK : Large­scale longitudinal analysis of the effects of reduced mailing frequency among cash donors
British Red Cross : Response Uplift Modelling: Because One Size Doesn’t Fit All
Cats Protection : Location Planning for Local Income Generation and Service Delivery
Centrepoint : FORT : Forecasting Future Fundraising and Fixing Strategy
The Children’s Society : Boosting the effectiveness of Legacy Fundraising Through Collaborative Analytics.
NSPCC : Insight ­Led Targeting for the NSPCC Christmas Cash Appeal 2015

MOST POWERFUL INSIGHT USING INNOVATIVE METHODS

About Loyalty : Measuring Donor Satisfaction
Action on Hearing Loss: Predicting Door to Door Returns Through Dynamic Reporting
British Red Cross : Retail BI and Reporting
Cancer Research : UK Deeply Lapsed Re­activation
NSPCC : Brand Response Campaign Research
The University of Sheffield : International Fundraising Analytics ­Philanthropy For Us report

MOST POWERFUL INSIGHT FROM LONG TERM STRATEGIC PROJECT

Age UK : Developing an Understanding of the Interplay between the Online and Offline Behaviour of Supporters
British Red Cross: Response Uplift Modelling ­because one size doesn’t fit all
Cancer Research UK : Patient information proposition
Macmillan Cancer Support : Priority Audience Segmentation and  Ethnographic Research
RNIB : RNIB Insight Fundraising Tool (Phase One Individual Giving)

MOST POWERFUL EXAMPLE OF INSIGHT SHARING

Macmillan : Lifestyle and Motivations Research
NSPCC : Prospect Development ­Regional Teams Cross­ Over
CRUK : Multiproduct Holding and Repeat Analysis

MOST POWERFUL INSIGHT THROUGH RESEARCH

Alzheimer’s Society : Understanding how charity fundraisers should  approach people affected by dementia
CRUK : Attitude to Gratitude
Sheffield University : International Fundraising Analytics ­ Philanthropy For Us report
Barnardo’s : Supporter Consent Benchmarking
About Loyalty : Measuring Donor Satisfaction
Macmillan : Priority Audience Lifestyle and Motivations Research

MOST POWERFUL USE OF INSIGHT BY A SMALL TO MEDIUM INCOME CHARITY

CentrePoint : FORT ­ Forecasting Future Fundraising and Fixing Strategy
Action On Hearing Loss : Predicting Door to Door Returns Through  Dynamic Reporting

BEST USE OF DATA & ANALYSIS IN DIGITAL FUNDRAISING

RNIB : Driving Future Online Giving

RISING STAR

Jack Thornton – RNIB
Mark Ridler – Alzheimer’s Society
Jess Bebb – CAFOD
James Johnstone – RNLI
Lorna Barton-Nicol – MS Society
Lucy Hallam – NSPCC

TEAM OF THE YEAR

Prostate Cancer – Building a Data & Analytics Dept.
Macmillan - R&I Team
Unicef – Analysis Team
CentrePoint – Data & Insight Team
NSPCC – Insight Team

SUPPLIER OF THE YEAR

Adroit Data & Insight
Pebblebeach Fundraising
QBase
Wood For Trees

OUTSTANDING CONTRIBUTION

Will be announced on the night!